Profession & Organization

  • President, Steele Associates

Kevin D. Steele, PhD

Bio

Dr. Kevin Steele is actively engaged in the health and fitness industry. He began his career with a private personal training business while a faculty member in Physical Education, Sports Medicine, and Coaching at Pepperdine University. During this period; he also worked with a local physician specializing in Preventive Executive Healthcare Programs for corporations throughout the United States.

Dr. Steele was then recruited by Health & Tennis Corporation of America to be Director of Education, Research, and Member Services, where he managed the fitness department and launched the first national platform for personal training.

Following Health & Tennis Corporation he joined the senior management team of 24 Hour Fitness initially as the VP of Health Services/Corporate Sales, where he managed the fitness department, the corporate wellness department, integrated health care into the clubs, and developed 24 Hour Fitness University, later he became VP of Sports Marketing.

Dr. Steele also served as the VP of Education and Programs for Mad Dogg Athletics. He was responsible for all educational initiatives for Mad Dogg’s six brands plus managing a team of international Master Instructors for each brand. Prior to Mad Dogg Athletics Dr. Steele was VP of Research and Business Development for Life Time Fitness. Most recently, Dr. Steele was the President of PTA Global and PTontheNet, which provides high-quality online education for the health and fitness industry worldwide.

Dr. Steele has created fitness education platforms, personal training programs, established relationships with numerous health care providers, established corporate sales programs, created corporate universities, participated in government relations/public policy initiatives for the fitness industry, coordinated numerous sponsorships with professional sports teams, and the U.S. Olympic Committee just to name a few.

Currently, he works with healthclub owners and operators globally, enhancing profitability and optimizing operational models.

Dr. Steele holds a PhD in Physiology from Columbia University.